Sage

Personality

The unexamined life is not worth living.” – Socrates

Overview

Sages don’t want to just uncover the mysteries of the world, they want to unravel them and educate others.

Curious, constantly learning, always seeking, Sages want to offer answers to life’s deepest questions.

Where explorers explore the world, Sages explore the depths of truth, philosophical ideas, alternate realities, the expanse of the human mind and soul.

They love to engage in meaningful and deep conversation and aren’t afraid of an intellectual challenge.

Nothing excites a Sage more than finding those who wish to hear their expertise or find someone who can challenge their thinking and bring new understanding to their lives.

benu creative brand strategy brand archetype icons sage
benu creative brand strategy brand archetype icons sage

Overview

Sages don’t want to just uncover the mysteries of the world, they want to unravel them and educate others.

Curious, constantly learning, always seeking, Sages want to offer answers to life’s deepest questions.

Where explorers explore the world, Sages explore the depths of truth, philosophical ideas, alternate realities, the expanse of the human mind and soul.

They love to engage in meaningful and deep conversation and aren’t afraid of an intellectual challenge.

Nothing excites a Sage more than finding those who wish to hear their expertise or find someone who can challenge their thinking and bring new understanding to their lives.

Core Belief

Sage Goals

The Sage seeks to find the truth. To use intelligence and analysis to understand and make sense of the world.

Characteristic Traits

Tone Traits

checkmark

Assured

checkmark

Brilliant

checkmark

Deep

checkmark

Guiding

checkmark

Informative

checkmark

Intelligent

checkmark

Knowledgeable

checkmark

Mentoring

checkmark

Philosophical

checkmark

Professional

checkmark

Wise

Target Audience

benu creative customer avatar

Because Sages make wonderful mentors and counselors they will inevitably be sought out in one form or another.

Those who need a Sage are those looking for guidance.

Whether looking for an academic answer or an answer to life’s deepest questions, customers seek out the Sage.

Customers are often needing help understanding a complex idea or understanding something about the universe and their place in it.

Create A Brand Personality Your Customers Will Love

masterclass mockup (833 × 1080 px)

Does your brand personality stand out? Start your free Master Your Brand class and get this bonus Personality Guide with (tone traits) to ensure your brand is unforgettable.

masterclass mockup (833 × 1080 px)

Popular Industries

Industry Types

checkmark

Consultancy

checkmark

Educational

checkmark

Information Technology

checkmark

Media

checkmark

Schools/Universities

checkmark

Search Engines

Sage Brands You Might Know