Meet the contenderscolor, and message Dracula has that in spades. While having a unique service is great, what will ultimately set you apart is crafting a great experience for your customers. brand’s mission isn’t clear or if you don’t accurately define your target market your message will suffer. Creating a clear message stems from having a deep understanding of your brand identity and it’s goals. If you confuse your customers they will abandon your product…or worse they may even turn on you.
SUMMARYWhile these monsters may not be real, the lessons they can teach us about branding and marketing are no less frightening if we don’t heed them. Remember to clearly define your brand identity. Be consistent with your message. Define your target market and address their concerns. Good design creates legitimacy, authenticity, and helps people recognize your brand.
Does idea of creating a brand leave you feeling spooked?
I’d Like to Hear from You
What’s your #1 takeaway from today’s article? Or do you just need an excuse to discuss movie monsters? Either way, I’d love to hear what you have to share so leave me comment below and let’s chat.