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How to Marry Your Business with Your Brand

How to Marry Your Business with Your Brand

by Gabriel Shields | Sep 24, 2020 | Branding, Podcast, Work-Life Balance

Subscribe to our Youtube You’ve probably known those people who are so close and know each other so well that they begin to finish each other’s sentences. This is never more clearly demonstrated than in couples who have been married for a long time or old...
What Playing Oregon Trail Taught Me About Building a Successful Brand

What Playing Oregon Trail Taught Me About Building a Successful Brand

by Gabriel Shields | Sep 23, 2020 | Branding

I’ll never forget sitting in class with eager anticipation in front of a small jet black screen as my teacher booted up the MS-Dos.  Ah, those were the days!  I waited patiently as bright green letters filled the black screen, and then…. …That synthesized...
How to Choose Brand Imagery that Showcases Your Brand Personality

How to Choose Brand Imagery that Showcases Your Brand Personality

by Gabriel Shields | Sep 2, 2020 | Branding, Graphic Design

Subscribe to our Youtube D o you remember looking up at the clouds and finding hidden shapes and figures? Despite merely being water vapor, we look to the majesty of the sky and we create associations in our mind. This practice is as old as time itself. The ancients...
How Brand Photography Personalizes Your Brand [Connecting Your Audience]

How Brand Photography Personalizes Your Brand [Connecting Your Audience]

by Gabriel Shields | Sep 1, 2020 | Branding

Subscribe to our Youtube I f you’ve ever driven down a country road then you’ve probably seen a deer caught in your headlights. The beams of light catch them and they give you that look – you know, that blank, dopey, stupified,...
How to Define Your Brand’s Perfect Tone [Finding Your Voice]

How to Define Your Brand’s Perfect Tone [Finding Your Voice]

by Gabriel Shields | Jun 25, 2020 | Branding, Marketing

Subscribe to our Youtube When I was young I always knew immediately when I was in trouble. Not only that, but I could tell you to the exact degree I was in trouble based on the tone of my parents’ voice as they called my name. My parents gave me two middle names...
What your Brand’s Color Palette says about your Brand [Understanding Color Psychology]

What your Brand’s Color Palette says about your Brand [Understanding Color Psychology]

by Gabriel Shields | May 29, 2020 | Branding, Graphic Design

Subscribe to our Youtube Why Branding Colors Matter   Nature is no stranger to using branding colors to attract their “target audience.” When you think of advertisements you might think of marketing ads, but color is such a powerful tool that animals have been...
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