There are many opinions on what the least expensive and most effective form of marketing and advertising is. Many say it’s content marketing. Others say it’s building an email list. But it’s neither of these. Not only do these pale in comparison to...
Brand Personality Types A business is very similar to a person. Its personality often reflects the founder’s values. If you were to introduce your brand to a stranger as if it were a person how would you describe it. And once they met your brand how do you think...
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